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Agentic Retail Media Mediation
Author the mediation, disclosure, brand-safety, bid-floor, creative-compliance, prompt-injection-defense, measurement, and audit packet a retailer or marketplace needs before it monetizes a conversational or agent surface — Topsort Sponsored Prompts on chatbot product discovery, Target's ChatGPT contextual-ad pilot, Google AI Mode and AI Overviews sponsored placements, Microsoft Copilot retail-media surfaces, Amazon Sponsored on the Rufus / Buy-for-Me agent, Walmart Connect on Sparky, Roundel inside Target conversational inventory, Albertsons Media Collective on the Albertsons agentic shopping assistant, Kroger Precision Marketing inside the Kroger / Boost AI Search Bar, and the merchant's own brand-agent / Custom GPT / Claude Project / Gemini Gem when it surfaces sponsored adjacencies. Output is a turn-on-ready packet a retailer can hand to the retail-media team, the platform team, the legal team, and the brand-safety team and use as the *configuration source-of-truth* for the auction, the disclosure layer, the eligibility rules, the creative-compliance rules, and the closed-loop measurement contract on the conversational surface — not a pitch deck, not a prompt template, not a generic "AI ads" explainer.
This skill is kept in sync with KRASA-AI/retail-ai-skills — updated daily from GitHub.